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Bactine Tattoo Campaign
Concept Direction, Writing, and Photo Development
Bactine wanted to target tattoo shops, artists, and enthusiasts through specific print and social channels to make them aware of the benefits of using their product. I worked with my team to develop a more edgier style than Bactine had used before. Fortunately the Bactine team embraced it and they applied it beyond its original duration due to its positive response rate.
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